Head of YC - DMM
SCOPE: $240 million annual purchasing budget, equating to 4 million units a year
Fostered a strong partnership with the design director to create unified and robust collections, leading to excellent sales performance and positive comps.
Led the buying and planning team in meticulous assortment and strategic planning for every season.
Spearheaded profitability and inventory management by implementing more efficient Open-To-Buy (OTB) processes.
Key Results
Generated an additional $18M incremental volume by reintroducing our heritage logo programs to our yearly assortment, which increased sales by +22%.
Re-launched our basic denim strategy in all locations, realigning fits as well as breadth and depth. Resulted in improved sales +13% and improved productivity with an average 12% ST vs previously an average of 5% ST.
Increased e-commerce sales +32% to prior year with increased depth and breadth of inventory.